As Lead Designer and Art Director, I developed the brand identity for Angel Mission, a disaster relief and humanitarian outreach initiative by GOD TV.
The goal was to create a visually compelling system that communicates hope, compassion, and faith to both faith-based and wider audiences. The identity centres on a stylised heart formed by angel wings, symbolising divine care and upliftment, supported by a clean, modern typeface and a palette of deep navy and vibrant blue to convey trust and clarity.
I designed the logo, full identity system, website concept, social media templates, and campaign collateral, all guided by the idea of faith in action. The final outcome is a warm, spiritually grounded brand that strengthens engagement, supports fundraising efforts, and builds global recognition across digital and print platforms.
The concept behind the logo
